Generate leads and increase customer engagement
Without an active social media presence, you won’t be making the most of your digital marketing strategy. No matter what your industry or who your customers are; social media can help your grow your business and improve your reach – boosting your profits as a result.
Our social media management experts understand how to use social channels to enhance your business. Through careful research and analysis, dedicated management and posting strategies, and engaging, innovative advertising, we increase brand awareness and help you gain loyal followers and customers.
Research & Analysis
Research and analysis are the backbone of any bespoke social media strategy, so we always get started by conducting a full analysis of competitors and customer needs. This includes an initial customer profile exercise to learn about your customers’ behaviour, and understand the best tactics for influence and persuasion. We’ll also review your competitors and see what strategies have worked for them, using this to create the template for your own unique and influential strategy.
Content Creation and Social Media Management
We look after your social media channel on your behalf, enabling you to concentrate on the day-to-day running of your business. As part of our social media management service, we engage and interact with your customer base daily through carefully crafted posts to your social channels. Every one of our posts is thoroughly researched, and in keeping with your brand identity – designed with customer engagement, relationship building, and improved sales in mind.
Paid Advertising
Facebook paid advertising offers a cost-effective and powerful way to advertise and promote your business. With Facebook advertising, we can help you take advantage of demographic targeting, pinpointing your target audience and maximising conversions and sales on your website. Our experienced ad managers look after all your social media advertising for you, increasing awareness of your brand and engaging with your audience, while continually perfecting and improving your ROI.
Custom Reporting
At 21Digital, we’re all about clear communication and measurable results. We create bespoke SEO strategies that are tailored to achieve your specific commercial objectives, measuring our progress towards key performance indicators (KPIs) along the way. Every month we send you clear, straightforward reports that tell you exactly what you need to know about the performance of your campaign.